UNICEF formally tweeted on Friday that they are going to renew commitment with the #BTSLoveMyself campaign championed by the Korean superpop band BTS. The band had began this campaign with UNICEF just a few years again. The UN physique wrote about how the campaign has helped “give hope” to individuals through the pandemic.
Their publish reads: “@BTS_twt’s messages of solidarity have given hope to children and young people around the world during COVID-19. Today, we are proud to announce that we are renewing our joint commitment to creating a kinder, safer and more connected world. Are you with us? #BTSLoveMys”lf.”
The campaign was began as a sponsor to UNICEF world campaign #ENDviolence to help UNICEF in ending violence and neglect, in addition to selling vanity and well-being.
BTS began Love Myself, an anti-violence campaign, in 2017. They partnered with the Korean and Japanese Committee of the Unicef for the venture.
According to the phrases of the deal, BTS and Big Hit Entertainment would help Unicef’s world campaign to boost a voice towards violence towards kids by way of the #ENDviolence, by way of the LOVE MYSELF campaign. They will even donate a number of the proceeds from the gross sales of the LOVE MYSELF merchandise and LOVE YOURSELF album.
According to a report on unicef.org, band member RM (Kim Nam-joon or Rap Monster) mentioned in a commemorative video: “We are extremely moved and thankful that our LOVE MYSELF campaign, which began with small steps, is now being elevated to an even bigger partnership. We also strived to LOVE MYSELF ourselves, and I think we as a team and as individuals g”ew as effectively.”
Unicef Executive Director Henrietta Fore mentioned, “Through their music and messages, BTS has mentioned to their world viewers, ‘You are usually not alone. This is a troublesome time for all of us. And collectively, with love and kindness, we’ll get by way of it.
“As our partnership moves into a new stage, together we are committed to reimagining a kinder, safer and more connected world.”
The Grammy-nominated group recommitted with $1 million donation and message of affection and togetherness as pandemic-related social distancing enters second 12 months. The report additionally said that since 2017, the campaign has raised $2.98 million globally.
As UNICEF supporters, BTS has addressed heads of state and world leaders on the annual United Nations General Assembly assembly in New York, and launched an unique music video that help UNICEF’s campaign to encourage love and kindness on-line and in actual life. Dedicated cubicles at their live performance venues worldwide have supplied data on how people ought to shield themselves and one another from violence and bullying.
UNICEF and its companions work to make sure that each little one advantages from loving, nurturing, protected and supportive relationships within the dwelling, college and neighborhood, and high quality psychological well being and psychosocial help providers.